Time to give your practice a focus. What is the purpose of your art and how will it earn an income? There are four key avenues 'specialisation' for income as a visual arts practitioner, and many artists work within more than one of these categories.



Commercial Artist


Exhibiting Artist


Community Artists


Public Artist


COMMERCIAL ARTIST

Commercial artists are professionals hired to create artworks that are intended for a particular purpose or context outside of an art gallery. While this has historically been limited to advertising and graphic design, the distinction between fine art and commercial art began to blur around the mid 20th century.

As of the 21st century, the scope of 'commercial artwork' has broadened as more forms of art, such as tattoo artwork, are recognised as independent artforms.

Though public art can be considered a form of commercial artwork, it has been given its own section below. Commercial artists are often sole traders, and as such must also have the administration skills to run their own business.


EXHIBITING ARTISTS

Artists conceive and create visual representations to investigate, respond to or communicate an impression or idea. An artist may be concerned with the production of two-dimensional or three-dimensional forms, employing a number of methods such as painting, drawing, printmaking, photography, sculpture and ceramics to realise their ideas. They may also use film, digital technology and performance techniques and forms.

- From the Good Universities Guide

Exhibiting artists develop and create work that is exhibited in dedicated art institutions and galleries, either in solo or group exhibitions.


COMMUNITY ARTIST

"Community arts and cultural development is a community-based arts practice and can engage any art form. There are many variations of how community arts and cultural development works are made, developed and shared, and as such, there is no one model. What is at the core of this practice, however, is the collaboration between professional artists and communities to create art."

As a community artist, it's advisable to have a current Working with Children Check and may be useful to have a police clearance and certificate to provide first aid.


PUBLIC ARTIST

Public artists create art that sits within public spaces, ranging in size from tiny pieces to gigantic, interactive installations. Public artwork turns everyday spaces into surprising experiences for passers-by, and 'cultural tourism' has picked up as visitors travel specifically to experience these artistic interventions.

Becoming a public artist requires a broad set of skills and abilities, as you will be managing every step of the process from writing Expressions of Interest (EOIs), designing, budgeting, and negotiating contracts, to installing and evaluating. You must have a good understanding of Occupational Health & Safety (OHS), legal requirements such as insurance, project management, and working to deadlines.

Becoming a public artist is not for the faint-hearted, but it can nonetheless be one of the most rewarding careers available to an artist who can dedicate to a vision.



LEarning REsources

Wherever you are on your learning journey we have some resources on setting up an effective learning environment and behaviours. You can find these at our Learning Resources page. Areas include;

  • Learning Library

  • Creating a Learning Plan

  • Studying + Working from Home



Make it Better

The Learning Hub is designed for self-directed learning and development, to assist you in growing your personal and professional skills as you see fit. It is a free and democratic resource that adapts as the creative landscape changes; the sections and links you see are just examples of what is possible.

We invite everyone to build upon this current structure, to make the Learning Hub a state-wide go-to for all artists and arts workers seeking development and for anyone considering a career in the arts. All ideas, feedback or content suggestions are warmly welcomed through the Make It Better contributors portal.